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February 18, 2016 Live Session
Turn the Nutrition Facts Label Update into your Competitive Advantage
The pending changes to FDA food labeling regulations will rebalance the competitive context, presenting an enormous opportunity for brands to gain a competitive advantage. The revision of the Nutrition and Supplement Facts panel is driven by consumers’ desire for clearer, more informative labeling. The brands that update their labels with shoppers in mind will win new customers and build stronger relationships with the ones they already have. Carol Best, SVP of Client Engagement at SGK, will explain what the nutrition facts label update will mean for brands, and five steps your brand should take to turn the nutrition label changes into a competitive advantage.Thursday, February 18, 2016 1-1:30 PM ET REGISTER TODAY
Thought leaders and other top marketers like Guy Kawasaki and David Aaker host monthly interactive webinars. Members receive automatic alerts about BrandSquare Live Sessions.
Previous live session
Mintel has identified two key trends that are set to have a huge impact on both consumers and brands in 2016. Join Jenny Zegler for this free Live Session outlining these two major trends using Mintel’s own data, as well as predictions for where the trends might lead.
Thu, 01/28/2016 - 12:00pm ET.